In August 13th, 2009 Merrill Winpenny, Director of Sport Concepts S.A. de C.V. alongside Charlie Cooke (Director of Coerver Coaching Americas) sign the Coerver Licensee Agreement for Mexico.

That same day the first clinic for Coerver Coaching in Mexico takes place at Winpenny Football School.

Coerver Coaching's mission is to provide the world's best youth soccer educational services and products at its player camps, schools and coaches clinics.

O ur aim is to make the benefits of Coerver Coaching available as widely as possible through its network of Coerver Coaching licensees.

Instead each step is integral to the others and the player improvement is achieved, as the techniques at each level become stronger.